Marketing Specialist | Melbourne Head Office

Job Description

At Munro Footwear Group (MFG) we're on the lookout for a Marketing Specialist to join our dynamic E-comm Marketing Team and play a key role in executing campaigns that elevate our online presence, boost conversion, and enhance the customer journey across all touchpoints.  
 
This role is perfect for someone who thrives in a fast-paced environment, loves working with data-driven insights, and enjoys turning strategy into results. 

About the role 

• Develop and execute marketing campaigns to support brand, product, and promotional initiatives 

• Collaborate with internal teams and external partners to ensure aligned messaging and delivery 

• Manage content creation for email, social, digital advertising, and POS 

• Analyse campaign performance and report on key metrics, using insights to refine strategies 

• Support the coordination of marketing calendars, product launches and events 

• Maintain and evolve brand consistency across all platforms 

About you 

• 2+ years as an E-comm Marketing Specialist in a retail environment 

• Experience working with reporting platform Google Analytics 

• Detail-oriented, outcome-driven, and able to work under pressure 

• Analytical with a passion for innovative digital solutions and problem-solving 

• Proficient in Excel and digital tools like Google Analytics and AdWords  

• Solid understanding of SEO, SEM, digital channels, CRM systems, and eCommerce trends 

• Good communicator with the ability to write and adapt content for different audiences 

• A collaborative mindset, attention to detail, and a genuine passion for all things marketing 

About us 

With more than 290+ stores and 2500+ employees nationally and a brand-new state-of-the-art distribution centre, we are Australia's leading retailer and wholesaler of fashion and comfort footwear, owning and operating some of Australia's most iconic brands including Bobux, The Trybe, Midas, Mollini, Cinori, Mathers, Williams, Diana Ferrari, and Australia's largest online footwear retailer, Styletread! 

As a family-owned company, at Munro Footwear Group (MFG) we value our team, our loyal customers, and our dedicated suppliers. We work hard to play hard, we celebrate each other, and we believe every Team Member is an essential part of our ongoing success. 

What we offer 

• Generous employee discount for you and your immediate family! 

• An extra 4 days a year of Life Leave 

• Flexible paid Parental Leave 

• Career growth and development opportunities with a fun & friendly team 

• Through our Employee Assistance Program (EAP) you'll have access to professional and confidential counselling and support services 

 
We're on the lookout for a Marketing Specialist who thrives on crafting engaging campaigns, analysing performance metrics, and bringing brand stories to life across digital and traditional channels. If this sounds like you, apply today!