General Manager | Brands & Customer | Melbourne Head Office

Job Description

• Lead the development and execution of MFG's Brand & Customer strategy
• Drive customer engagement and foster a customer-centric culture across MFG.
• Manage all Marketing activities and initiatives across the MFG group

Munro Footwear Group is moving into an exciting time of transformation with the creation of a new and strategic executive role being introduced into MFG's leadership team, as
General Manager | Brands & Customer.  With our customers at the heart of everything we do, we are looking for an exceptional people leader, with a blue print of experience driving innovative retail marketing strategies across multiple brands and a commercially savvy approach to join our business.  This role will drive engagement and foster a customer and brand focused strategy across the marketing of our suite of brands.

Key Responsibilities 

The General Manager | Brands & Customer is responsible for:

• Leading the development and execution of brand strategy, ensuring alignment with customer needs and market trends. This role will focus on enhancing brand equity, driving customer engagement and fostering a customer-centric culture across MFG.
• Managing and overseeing all Marketing activities and functions, ensuring alignment with broader business strategy, to maximise financial goals and enhance the profile and position of the business in market.
• Collaboratively work with cross functional teams to execute the delivery of exceptional customer experience across all relevant channels

More about You

You are a natural and engaging people leader working well with a matrix structure to engage cross functional teams and internal communication.  With a success-driven, collaborative approach to influencing change across your groups you will thrive in a space of creating customer-centric strategies to ensure commercial outcomes.

Skills and Experience

• 10+ years' experience in equivalent senior Marketing role with exposure leading brand and customer functions.
• Passion for omnichannel Retail with strong commercial and financial acumen and proficient in all marketing and digital technologies.
• Bachelor's degree in Marketing, Business Administration, or related field.
• Excellent technical abilities with detailed understanding of best practices for integrated marketing campaigns, customer support systems and CRM. An analytical mindset, with an extensive understanding of leveraging customer data and marketing technology.
• A proven track record of achieving commercial targets – including post-campaign analysis and reporting.
• Experience in translating strategic plans into operational delivery
• Excellent communication and interpersonal skills, with the ability to influence at all levels. Highly strategic, with the ability to influence senior stakeholders.
• Strong leadership capability with the ability to support and nurture a large team
• Growth mindset to support new thinking and opportunity generation.

About us

With more than 290+ stores and 2500+ employees nationally and a brand-new state-of-the-art distribution centre, we are Australia's leading retailer and wholesaler of fashion and comfort footwear, owning and operating some of Australia's most iconic brands including Bobux, The Trybe, Midas, Mollini, Cinori, Mathers, Williams, Diana Ferrari, and Australia's largest online footwear retailer, Styletread!

As a family-owned company, at Munro Footwear Group (MFG) we value our team, our loyal customers, and our dedicated suppliers. We work hard to play hard, we celebrate each other, and we believe every Team Member is an essential part of our ongoing success.

What we offer

• Generous employee discount for you and your immediate family!
• An extra 4 days a year of ‘Life Leave'
• Flexible Paid Parental Leave
• A Competitive Salary Package
• Career Growth and development opportunities with a fun & friendly team
• Through our Employee Assistance Program (EAP) you'll have access to professional and confidential counselling and support services

You're not expected to have 100% of the skills listed above, we want you to grow and mature with the rest of the organisation. If you are organised, and love multi-tasking, while working in a dynamic environment in a supportive company, then we invite you to explore this role - we would love to hear from you!